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ホームページ制作・Web活用に役立つ情報を発信しています。

AI2026-08-24

How to Build a Website That Auto-Updates Every Day With AI: A Real-World Guide to Automating Owned Media [2026]

A hands-on guide to building a site that updates itself every day. We show exactly how we run an AI agent that researches, writes, and publishes fresh news on halvision.dev in four languages — the full owned-media automation pipeline, the pitfalls to avoid, and why AI content generation is a genuine advantage for small and medium businesses that can never keep an update schedule by hand.

Marketing2026-08-17

The Restaurant Website Guide (2026): How to Build a Site That Fills Tables — Menus, Reservations, and Local Search

A beginner-friendly, marketing-first look at how to build a website for restaurants, bistros, and cafés. It covers the limits of relying on food-listing portals versus the value of your own site, the must-have information to include, mouth-watering photography and menu presentation, conversion paths through phone, reservations, and LINE, getting found on Google Maps through MEO and local SEO, and finally weaning yourself off the portals — all organized from a practical 2026 perspective.

Marketing2026-08-17

The Real Estate Agency Website Guide (2026): Listings, Leads, and Building Trust

A guide to building a website for real estate agencies (rentals, sales, and management), from the standpoint of winning leads. It covers the pitfalls of depending on portals and the value of your own site, how to present property information and keep it easy to update, lead paths through inquiries, visit bookings, and valuation requests, a design that conveys trust through license numbers, association membership, and customer testimonials, and local marketing (MEO) — all organized from a practical 2026 perspective.

Marketing2026-08-17

A Guide to Websites for Gyms and Fitness Studios (2026): Driving Trial Bookings, Sign-Ups, and New Members

A marketing-focused guide to building websites for gyms, personal-training studios, and yoga/fitness studios. It covers how to present pricing, programs, and trainers, how to design a path that leads to trial bookings and memberships, how to build trust through results and client voices, local acquisition (MEO) and social-media integration, and ongoing operations — all from a practical 2026 perspective.

Marketing2026-08-17

A Guide to Websites for Bodywork, Chiropractic, and Manual-Therapy Clinics (2026): Building Bookings, Trust, and New Patients

A marketing-focused guide to building websites for therapy clinics — bodywork (seitai), judo-therapy/chiropractic clinics, osteopathic clinics, and acupuncture clinics. It covers how to present symptoms, treatment menus, and fees, the path to online booking and inquiries, a design that conveys trust through practitioner introductions, case examples, and reviews (including cautions about exaggerated claims), local acquisition (MEO), and ongoing operations — all from a practical 2026 perspective.

Marketing2026-08-17

A Guide to Websites for Pet Businesses (2026): Marketing for Grooming Salons, Pet Shops, and Animal Clinics

A marketing-focused guide to building websites for pet-related businesses — grooming salons, pet shops, pet hotels, and animal clinics. It covers how to present menus, fees, and what you handle (dog breeds and sizes), the path to online booking, a design that conveys trust through your staff and attention to hygiene and safety, using photos that pair well with social media, and local acquisition (MEO) — all from a practical 2026 perspective.

Branding2026-08-17

Web Branding for Small Businesses: Using Design and a Distinct World to Become the Chosen One (2026)

A beginner-friendly guide to web branding for small businesses and sole proprietors. It covers what branding really is (the mindset that lifts you out of price competition), consistency that goes beyond looks (tone and manner, logo, color, photography, words), why it works especially well for small companies, how to build a brand that connects, and how to put it into practice on your website — all from a practical 2026 perspective. So your design never ends up as "just something that looked nice."

Web Production2026-08-17

How to Build a Website You Can Update Yourself (2026): Choosing a CMS and What to Watch For

A beginner-friendly guide to choosing a CMS so you can truly "update your website yourself." It covers why being able to update in-house matters, what a CMS actually is, the differences between the main options — WordPress, headless CMS, and built-in no-code editors — how to balance ease of updating against how the site is built, security and design-consistency pitfalls when updating, and how much you should really do yourself, all from a hands-on 2026 perspective.

SEO2026-08-17

Why Google Isn't Indexing Your Pages, and How to Fix It (2026): A Checklist for When You're Not Showing Up in Search

A beginner-friendly rundown of why the pages you built are not showing up in Google search, and what to do about it. It covers how indexing works, how to check with a site: search and Search Console's URL inspection, technical causes that block indexing such as noindex, robots.txt, and canonical, evaluation-side causes like being freshly published, an orphan page, or low quality, and ways to encourage indexing such as submitting a sitemap and requesting indexing — all from a hands-on 2026 perspective.

Technical2026-08-17

Website Security Basics (2026): Preventing Tampering, Hijacking, and Data Leaks with Always-On SSL

A beginner-friendly explanation of website security. It covers the role of always-on SSL (HTTPS) and SSL certificates, representative damage such as tampering, hijacking, and data leaks, basic measures you can take in production and operation, server- and implementation-level defense, and the idea of reducing the attack surface with static sites (Next.js/JAMstack) — from a practical 2026 perspective. You will learn what to start with first.

Marketing2026-08-16

The Salon Website Guide (2026): Bookings, Stylists, and Instagram Done Right

A marketing-first look at how to build a website for hair salons, nail studios, and beauty and esthetic salons. It covers the pitfalls of depending on booking portals, the information you should include (menus, pricing, stylists, style photos), 24-hour online booking and repeat-visit paths, connecting with Instagram, branded search and MEO, and the mechanisms that turn first-timers into regulars — all organized from a practical 2026 perspective.

Marketing2026-08-16

A Guide to Websites for Professional-Services Firms (Accountants, Legal Scriveners, Lawyers) (2026): Building a Path to Consultations

A guide to building websites for professional-services firms — tax accountants, administrative/legal scriveners, lawyers, and labor and social-security attorneys — from the perspective of winning consultations. It covers information design for a field chosen on expertise and trust, how to present practice areas and fees, the path to consultation bookings and inquiries, how to convey trust through credentials, track record, and expert columns, and SEO and local acquisition (MEO) driven by specialist content — all from a practical 2026 perspective.

Marketing2026-08-16

A Guide to Websites for Photo Studios and On-Location Photography (2026): Building Your Portfolio, Bookings, and New Clients

A marketing-focused guide to building websites for photo studios, on-location photography, and photographers. It covers how to present your work (portfolio) gallery, how to show pricing plans and shoot menus, the booking path, a design that conveys trust through photographer introductions and reviews, balancing high-quality photos with loading speed, and local acquisition (MEO) plus social media — all from a practical 2026 perspective.

Marketing2026-08-16

A Guide to Websites for Cram Schools and Lesson Studios (2026): Building Trial Sign-Ups, Trust, and Enrollment

A guide to building websites for cram schools, lesson studios, and enrichment classes, from the perspective of student recruitment. It covers the information parents and students want to know (courses, fees, instructors, results), sign-up paths such as trial lessons and material requests, a design that conveys trust through instructor introductions and success stories, local acquisition (MEO), and adapting to the seasonality of enrollment and exam periods — all from a practical 2026 perspective.

Marketing2026-08-16

Web Tactics to Boost Repeat Business and LTV (2026): The "Keep Them Coming Back" System That Works After Acquisition

A beginner-friendly guide to web tactics that lift repeat business and LTV (customer lifetime value) instead of relying on new acquisition alone. It covers why retention pays off, the mindset of turning your customer list (email, LINE) into an asset, building relationships through email newsletters and LINE Official, membership, points, and subscriptions, harnessing word of mouth and community, and measuring and improving — all from a practical 2026 perspective. For anyone who wants to stabilize sales beyond acquisition.

Marketing2026-08-16

How to Build a Multilingual, Inbound-Ready Website (2026): Why It Beats Auto-Translation, and the SEO Basics

A beginner-friendly guide to building a multilingual website for inbound tourism and cross-border business. It covers how browser auto-translation and translation widgets differ from professional localization, how to structure your URLs (subdirectory vs. subdomain vs. separate domain), the basics of multilingual SEO including hreflang, translation quality plus the localization of culture, currency, and payments, and practical implementation tips — all from a hands-on 2026 perspective.

Operations2026-08-16

How Much Should You Spend on Your Website and Online Marketing? (2026): A Way to Think About Budget and Allocation

A beginner-friendly framework for deciding how much to spend on your website and online marketing. It covers separating upfront investment (production) from ongoing costs (operation and acquisition), judging by return on investment (CPA and LTV), allocating budget across production, SEO, ads, and operation, starting small and reinvesting, and the common mistakes to avoid — all from a hands-on 2026 perspective. The goal: to find "the amount that is reasonable for your business," not just the market average.

Doing Business in Japan2026-08-16

Building Your Website in Japan: A Guide for Foreign Companies Entering the Japanese Market

A practical guide for foreign companies and entrepreneurs expanding into Japan. Covers why a Japan-localized website matters, the difference between localization and translation, trust signals Japanese customers expect, legal disclosures (特定商取引法), domain and hosting choices, Core Web Vitals, how to work remotely with a Japan-based studio, and realistic costs and timelines.

SEO2026-08-16

A Practical Local SEO Guide (2026): The Basics of Getting Chosen in Your Area

A practical, beginner-friendly explanation of local SEO for local businesses. It covers the relationship with MEO (Google Maps optimization), optimizing your Google Business Profile, unifying NAP (name, address, phone) information, creating content that includes area names, earning and replying to reviews, and structured data and area pages on your site — organized from a practical 2026 perspective. For anyone in dining, beauty, therapy clinics, professional services, and other locally focused fields.

SEO2026-08-16

Intro to Structured Data (Schema.org) 2026: Raise CTR with Rich Results

A beginner-friendly explanation of what structured data (Schema.org) is. It covers how rich results display star ratings, FAQs, and breadcrumbs in search results, representative types such as LocalBusiness and FAQPage, the basics of writing JSON-LD, how to verify with the Rich Results Test and Search Console, the relationship with AI search (LLMO), and things you must not do — organized from a practical 2026 perspective.

Marketing2026-08-15

The Clinic and Dental Practice Website Guide (2026): Building Trust and Staying on the Right Side of Medical Advertising Rules

A guide to building a website for clinics, dental practices, and hospitals, from the standpoint of earning trust and attracting patients. It covers the must-have information patients want before their visit, a design that conveys trust through director and staff introductions and photos of the premises, accessibility that's kind to older visitors, web booking and visit paths, and the easily overlooked cautions of medical-advertising guidelines (testimonials, before-and-after photos, exaggerated claims) — all organized from a practical 2026 perspective.

Marketing2026-08-15

The Builder and Construction Website Guide (2026): Project Showcases, Trust, and Winning Work

A guide to building a website for builders, construction firms, and renovation companies, from the standpoint of earning trust and winning work. It covers how to present project showcases (which pay off precisely because the decision is high-value and long-term), a design that conveys trust through company details, license numbers, warranties, and customer testimonials, inquiry paths such as brochure requests and visit bookings, local marketing (MEO) and strengthening recruitment, and tips for the build — all organized from a practical 2026 perspective.

Marketing2026-08-15

Why Your Website Isn't Bringing in Customers — Common Patterns and Fixes (2026)

"We built a website, but the inquiries never came." Sites that fail to attract customers tend to share the same patterns. This guide breaks the failures into four types — not being found (SEO, local SEO, indexing, no mobile support), being found but not landing the message (unclear who you are, too little information, too slow), not driving action (unclear CTA, complicated forms), and being left unmaintained — and lays out the fixes and priorities for each from a practical 2026 perspective.

E-commerce2026-08-15

How to Implement Online Payments on Your Website (2026): Stripe, PayPay, and Credit Cards

A gentle, beginner-friendly guide to how to implement online payments on your website. It walks through the step-by-step setup, the role of payment service providers, the main options like Stripe and PayPay, how to think about fees, payout cycles, and setup costs, the difference between one-time payments and subscriptions (recurring billing), testing and going live, and points to watch such as security (PCI DSS, SSL) and Japan's required commercial-transaction disclosures — all from a practical 2026 perspective.

E-commerce2026-08-15

How to Build a Membership or Subscription Site (2026): Designing Login, Billing, and Retention

A beginner-friendly guide to building a membership site or subscription (monthly-billing) service. It covers what to make members-only, designing login and member management, the mechanism of recurring billing (subscriptions), the tricks to prevent cancellation and keep members, and how to choose between ready-made platforms and custom development — all from a practical 2026 perspective. For anyone considering an online salon, members-only content, or a recurring service.

Operations2026-08-15

How to Grow Your Website Through Updates (2026): Publishing Consistently Without Running Out of Ideas

A beginner-friendly guide to keeping your website updates and blog going when you keep stalling or running out of ideas. It covers why updating matters, why people fail to keep it up, how to find topics from customer questions and real cases, how to build a system that keeps you going without strain, balancing quality and quantity, and how to turn updates into results — all from a hands-on 2026 perspective. The goal: not to fall into "build it and forget it."

Doing Business in Japan2026-08-15

Showing Authentic Japan to the World: Websites and Landing Pages for Japanese Brands, Craft, Culture and Tourism

A practical guide for Japanese businesses, makers, and regions that want to present the real Japan — its craft, culture, hospitality, and stories — to a global English-speaking audience without clichés, clumsy machine translation, or generic design.

Marketing2026-08-15

Web Marketing for Small Businesses: The Big Picture and Where to Start (2026)

"We built a website, but the leads never came." This beginner-friendly guide lays out the full picture of online customer acquisition for small businesses and sole proprietors. It walks through the awareness to visit to action flow, the website as your foundation, SEO and local SEO for search, social media, ads and content, conversion optimization, analytics and improvement, and finally how to prioritize what to tackle first from a practical 2026 perspective.

Fundamentals2026-08-15

No-Code (STUDIO, Wix, Peraichi) vs. Hiring a Pro (2026): How to Choose Without Regret

A beginner-friendly comparison of building a website yourself with no-code versus commissioning a production company. It covers the features of major tools like STUDIO, Wix, and Peraichi, the merits and limits of no-code (design, features, loading speed, SEO, switching cost), the merits and cost of hiring a pro, criteria for judging by purpose, scale, and budget, and the hybrid option — from a practical 2026 perspective.

Doing Business in Japan2026-08-14

How to Hire a Web Studio in Japan: Bilingual Sites, Fast Turnaround and AI-Powered Production

A practical buyer's guide for overseas companies and entrepreneurs who need a website built in or for Japan. Covers how to choose between agency, boutique studio, freelancer and offshore; why bilingual (Japanese/English) capability matters; how to communicate across time zones; what to prepare before you reach out; how AI is reshaping cost and speed in 2026; and the red flags that tell you to walk away.

SEO2026-08-01

Loading Speed and Core Web Vitals (2026): Understanding the UX Shift to INP

A beginner-friendly explanation of the three Core Web Vitals metrics (LCP 2.5s, INP 200ms, CLS 0.1). It covers what changed from FID to INP, why pages get slow, improvements such as image optimization and JS reduction, how to measure with PageSpeed Insights and Search Console (CrUX), and the true relationship with SEO — organized from a practical, 2026 perspective.

Marketing2026-07-21

Making the Most of Google Business Profile: MEO/Local SEO for Local Acquisition (For Sendai Stores and Businesses)

A practical explanation of how Google Business Profile (formerly Google My Business) works and of MEO/local SEO, aimed at stores and businesses in Sendai. It covers the three factors behind ranking, initial setup and optimization, how to gather reviews and reply, NAP consistency and structured-data integration with your website, and the risk of guideline violations.

SEO2025-12-10

Website SEO Basics: A Guide to Titles, Meta, and Structured Data

A beginner-friendly explanation of how to write title tags, meta descriptions, structured data (JSON-LD), and internal links. It covers, with real examples, the basic SEO settings you should nail down when building a website.

Cost2025-04-13

Website Development Cost Guide: How to Build from ¥10,000 (2026 Edition)

A thorough breakdown of website development costs by scale and by who you hire. A Sendai-based pro explains why LPs from ¥10,000 and corporate sites from ¥80,000 are possible, and how to keep costs low without sacrificing quality.

Same-Day2025-04-13

How to Build a Website Same-Day: Conditions and Pricing for 3-Hour, Same-Day Delivery (Sendai-based, Nationwide)

How to build a website same-day. With materials ready, delivery is possible in as little as three hours. Covers the three required conditions, common cases, pricing (LP from ¥10,000, bank-account sites from ¥30,000), and cautions when commissioning — Sendai-based, serving all of Japan.

サービス	参考価格	納期・特徴
LP制作	¥10,000〜	最短3時間・即日対応	詳細 →
旅行しおりLP	¥15,000〜	最短1営業日／AI+¥5,000	詳細 →
銀行口座用サイト	¥30,000〜	即日〜翌日・法人口座用	詳細 →
コーポレートサイト	¥80,000〜	最短2週間・CMS対応	詳細 →
ECサイト構築	¥150,000〜	Shopify・カスタム対応	詳細 →
Webアプリ開発	¥300,000〜	予約・会員・業務システム	詳細 →

コラム

How to Build a Website That Auto-Updates Every Day With AI: A Real-World Guide to Automating Owned Media [2026]

The Restaurant Website Guide (2026): How to Build a Site That Fills Tables — Menus, Reservations, and Local Search

The Real Estate Agency Website Guide (2026): Listings, Leads, and Building Trust

A Guide to Websites for Gyms and Fitness Studios (2026): Driving Trial Bookings, Sign-Ups, and New Members

A Guide to Websites for Bodywork, Chiropractic, and Manual-Therapy Clinics (2026): Building Bookings, Trust, and New Patients

A Guide to Websites for Pet Businesses (2026): Marketing for Grooming Salons, Pet Shops, and Animal Clinics

Web Branding for Small Businesses: Using Design and a Distinct World to Become the Chosen One (2026)

How to Build a Website You Can Update Yourself (2026): Choosing a CMS and What to Watch For

Why Google Isn't Indexing Your Pages, and How to Fix It (2026): A Checklist for When You're Not Showing Up in Search

Website Security Basics (2026): Preventing Tampering, Hijacking, and Data Leaks with Always-On SSL

The Salon Website Guide (2026): Bookings, Stylists, and Instagram Done Right

A Guide to Websites for Professional-Services Firms (Accountants, Legal Scriveners, Lawyers) (2026): Building a Path to Consultations

A Guide to Websites for Photo Studios and On-Location Photography (2026): Building Your Portfolio, Bookings, and New Clients

A Guide to Websites for Cram Schools and Lesson Studios (2026): Building Trial Sign-Ups, Trust, and Enrollment

Web Tactics to Boost Repeat Business and LTV (2026): The "Keep Them Coming Back" System That Works After Acquisition

How to Build a Multilingual, Inbound-Ready Website (2026): Why It Beats Auto-Translation, and the SEO Basics

How Much Should You Spend on Your Website and Online Marketing? (2026): A Way to Think About Budget and Allocation

Building Your Website in Japan: A Guide for Foreign Companies Entering the Japanese Market

A Practical Local SEO Guide (2026): The Basics of Getting Chosen in Your Area

Intro to Structured Data (Schema.org) 2026: Raise CTR with Rich Results

The Clinic and Dental Practice Website Guide (2026): Building Trust and Staying on the Right Side of Medical Advertising Rules

The Builder and Construction Website Guide (2026): Project Showcases, Trust, and Winning Work

Why Your Website Isn't Bringing in Customers — Common Patterns and Fixes (2026)

How to Implement Online Payments on Your Website (2026): Stripe, PayPay, and Credit Cards

How to Build a Membership or Subscription Site (2026): Designing Login, Billing, and Retention

How to Grow Your Website Through Updates (2026): Publishing Consistently Without Running Out of Ideas

Showing Authentic Japan to the World: Websites and Landing Pages for Japanese Brands, Craft, Culture and Tourism

Web Marketing for Small Businesses: The Big Picture and Where to Start (2026)

No-Code (STUDIO, Wix, Peraichi) vs. Hiring a Pro (2026): How to Choose Without Regret

How to Hire a Web Studio in Japan: Bilingual Sites, Fast Turnaround and AI-Powered Production

Loading Speed and Core Web Vitals (2026): Understanding the UX Shift to INP

Making the Most of Google Business Profile: MEO/Local SEO for Local Acquisition (For Sendai Stores and Businesses)

Website SEO Basics: A Guide to Titles, Meta, and Structured Data

Website Development Cost Guide: How to Build from ¥10,000 (2026 Edition)

How to Build a Website Same-Day: Conditions and Pricing for 3-Hour, Same-Day Delivery (Sendai-based, Nationwide)

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